For Page Rank means the popularity index of a website, used as a benchmark by Google , to index the various sites.
The variation in popularity of the website depending on the increase in links and links obtained from other sites increases the Rage Rank, but this is not enough, and to have an even higher rating of your site it is necessary that the sites of origin, that is the sites where the links come from, treat the same arguments as our website and are very popular.
The Page Rank is calculated with mathematical formulas, using tools available on the net, here are some examples:
Google PageRank Checker
To increase the Page Rank there are various techniques to follow, we recommend some of them.
The first is to offer quality and original content, so as to attract the interest of viewers, and make them share your articles on their sites. It is obvious that those who duplicate your news must mention the source, sharing the link of your article, and in this way there will be an increase in Page Rank .
The second is based on Partnerships , that is, to put your site in relation with other sites that deal with our same topics, in this way you will have greater visibility, and a net increase in traffic and clicks.
The third concerns the purchase of links and / or banners on the most popular sites. This system is used to obtain a faster rise in Page Rank and increase visibility.
However, this strategy could have some disadvantages:
Rising Page Rank too fast could result in Spam
Google may penalize our website
The sites where we buy links / banners could be Spam
So, be careful to use techniques, they are simple, but you must always be very careful or they will make the desired effects contrary.